Consumers want brands they trust, companies desire a loyal following of people sometimes known as a “tribe” or brand ambassadors. Whitney Creative Group believes that true brand engagement comes as a result of coordinated efforts from many who follow a proven process.
We have all seen examples of brands that fail despite a single successful branding component: A brilliant logo…for a misnamed product. A worthy product…with 20th century marketing plan. Cutting edge web design…that can’t be found by a search engine. In order to truly engage with your target market, your brand identity needs to be strong, having sound strategies and relevant marketing. Whitney Creative Group understands the need for a comprehensive approach to building a successful brand identity. We provide all the brand services needed to to drive engagement.
How WCG reduces time and money to build and activate a brand identity.
Whitney Creative Group knows that teamwork earns the win. Whether the goal is to create a brand identity, product naming, or building an activation plan, our team is comprised of experienced members who have the skills necessary for success. We also realize the value of our client team members. Our clients determine the scope of each project, and client input steers the process toward the desired goal.